Deutsche EuroShop AG / Capital Increase Release of an Ad hoc announcement according to § 15 WpHG, transmitted by DGAP - a company of EquityStory AG. The issuer is solely responsible for the content of this announcement. ---------------------------------------------------------------------- - Not for release, publication or distribution in the United States - Deutsche EuroShop AG generates gross proceeds of approx. EUR 67 million from capital increase Hamburg, 7 July 2009 - Deutsche EuroShop AG (ISIN DE0007480204) has increased its share capital from EUR 34,374,998.00 to EUR 37,812,496.00 through partial use of authorised capital and excluding shareholders' subscription rights. The 3,437,498 new registered shares (shares without par value) were subscribed by investors via an accelerated bookbuilding process. The new shares will be admitted for trading without a sales prospectus in the regulated market of the Frankfurt Stock Exchange with a simultaneous listing in the Prime Standard segment of the Frankfurt Stock Exchange, which has enhanced disclosure obligations. The shares qualify for a dividend from 1 January 2009. The placement price was EUR 19.50 per share. The gross proceeds for the Company from the capital increase amount to approx. EUR 67 million. The funds raised through the capital increase will be used to finance further Company growth and to take advantage of investment opportunities which may arise. Due to the necessary technical steps to consummate the described transaction, the delivery of the new shares and settlement will not occur prior to Friday, July 10, 2009. The Joint Lead Managers and Joint Book Runners for the transaction are Commerzbank and Goldman Sachs International. This publication constitutes neither an offer to sell nor a solicitation of an offer to buy securities. In particular, this document constitutes neither an offer to sell nor a solicitation of an offer to purchase securities in the United States. The shares in Deutsche EuroShop AG (the 'Shares') may not be offered or sold in the United States or to or for the account or benefit of 'U. S. persons' (as such term is defined in Regulation S under the U. S. Securities Act of 1933, as amended (the 'Securities Act')) absent registration or an exemption from registration under the Securities Act. The Shares have not been and will not be registered under the Securities Act. There will be no public offering of Shares in the United States. 07.07.2009 Financial News transmitted by DGAP ---------------------------------------------------------------------- Language: English Issuer: Deutsche EuroShop AG Oderfelder Straße 23 20149 Hamburg Deutschland Phone: +49 (0)40 413 579-0 Fax: +49 (0)40 413 579-29 E-mail: ir@deutsche-euroshop.de Internet: www.deutsche-euroshop.de ISIN: DE0007480204 WKN: 748020 Indices: MDAX Listed: Regulierter Markt in Frankfurt (Prime Standard); Freiverkehr in Berlin, München, Hannover, Düsseldorf, Hamburg, Stuttgart End of News DGAP News-Service ---------------------------------------------------------------------------