05.05.2011

Social Media - Too Much Noise?

Patrick Kiss Investor Relations Web

Today we published - together with our co-operation partner DVFA - the results of the survey "The Use of Social Media by European Investment Professionals".

As we are very active on different social media platforms and our own blog "IR Mall" we are optimistic that in the long run these new channels establish themselves as new basic tools.

We recognized that many respondents of the survey fear the "noise" on social media most and they are afraid that they are currently not able to filter this noise. We as Deutsche EuroShop have the  intention to help you to get a clearer picture about our Company and the markets where we are in by providing you "Content & Context" via the social media channels we use.

We want to thank DVFA for the co-operation in the survey and euroadhoc for distributing the results.

The results presentation is available on SlideShare and can be downloaded as PDF file (1.7 MB) at www.dvfa.de/socialmediasurvey2011

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