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DES GB2014 D

14 ANNUAL REPORT 2014Deutsche EuroShop SHOPPING Claus-Matthias Böge, CEO, Deutsche EuroShop “This year, I did something that I have wanted to do for a long time: I bought a Vespa scooter that means I can zip through city traffic just as fast as in a car but it means I no longer have to look for parking anymore.” Wilfried Reinhardt, Senior Consultant Retail and Real Estate Consulting at GfK Geomarketing “I wanted to indulge myself for once, so I bought a made-to- measure suit with matching waistcoat from a tailor in Hafen City. Dark grey, from the finest material, a luxurious piece of clothing. I usually buy my clothes in boutiques or clothing stores. Since then, I have worn my stylish, one-of-a-kind three- piece suit on a variety of occasions – to business events, the theatre or concerts.” Dr. Ruth Vierbuchen, Editor-in-Chief of the “Handelsimmobilien Report” (Retail Real Estate Report) “My purchase of the year was a tailgate for my BMW Touring which is the weak point of this aficionado model and was un- fortunately very susceptible to rust for this older series. After a long search, I finally found a tailgate at BMW in Munich. They had the last three tailgates for the E30 model in Germany – now they only have two.” Olaf Borkers, Member of the Executive Board, Deutsche EuroShop “I bought Fat Boy table lamps. The lamps are battery operated so they don’t have to be plugged in and they are water-proof which means they can be used outside. That means we can take outdoor living to a whole new level this summer!” Wilhelm Wellner, Member of the Executive Board, Deutsche EuroShop “My purchase of the year is very compact but still packs a punch: with just one click, my Bose sound link speaker connects to my phone or iPad via Bluetooth. The small box turns into a con- cert machine that I can take with me anywhere.” Kirsten Kaiser, Head of Accounting, Deutsche EuroShop “After buying a new AV receiver, I set up a home network at my house and now have the best surround quality in 7.1. format. And I don’t need a remote; all I need is my iPhone for operation.” Patrick Kiss, Head of Investor & Public Relations, Deutsche EuroShop “I didn’t just visit a lot of galleries, museums and trade shows in 2014, I also invested in art and sculptures from contemporary artists. I have similar investment criteria to those of the head of SØR, Dr Thomas Rusche: “You stand in front of a work of art and you’re suddenly taken aback. Something happens inside you. This inner feeling of being struck by something is the only criterion of significance for the art collector.” Dirk Kunde, journalist and blogger “I bought a drum set – something I have dreamt about for a long time. Because I live in an apartment in an old building and appre- ciate the good relationship I have with my neighbours, I had to settle for eDrums but they sound totally realistic.” Inga Schwarz, Head of Research at Cushman & Wakefield in Germany “My purchase of the year was my fairphone. It is manufactured at fair conditions but is no more expensive than other smart phones – on the contrary, in fact. The fairphone is an android mobile phone, a real eye-catcher and extremely stable. The advantage is that you can replace the battery without any problems, insert two SIM cards and use standard chargers. I am thrilled!” Birgit Schäfer, Secretary to the Executive Board, Deutsche EuroShop “I went on a trip to Laos in 2014 where I bought a beautiful Buddha made of rosewood, which was exquisitely hand-carved. A wonderful reminder of a sensational trip.” “What I bought in 2014” We asked: Which shopping desires did you fulfil in 2014? And we found out that appetites could hardly have been more different. Nicolas Lissner, Manager Investor & Public Relations, Deutsche EuroShop “To keep myself from being bored when swimming laps in the pool, I bought a water- proof Sony Walkman. With storage space for more than 1,000 tracks, I have plenty of songs to listen to and good sound quality. Both in and out of the water!”

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